Armando has spent 28 years traveling the country training over 500 coffee shop owners how to open successful coffee shop businesses.
Long before being popular, he developed his passion for coffee on February 14th, 1980 in Berkeley, CA. with his first caffe latte. As a barista in San Francisco, he developed his palate for espresso and coffee. Recognized for his expertise as a barista, Armando began teaching others the art of coffee preparation. Very similar to how a master chef creates the perfect dish, Armando created the perfect blend - Armando’sTM Blend - through seven months of on-going coffee tastings and trials. Since 1992, Armando’sTM Blend remains the signature blend at CrimsonCup Coffee & Tea.